Security Sales Recruiting: How to Develop A Talent Pipeline

by Sabrina Balmick, Marketing Manager, ACA Talent

As the home security market continues to evolve, companies are beginning to feel the hiring pinch when it comes to recruiting employees capable of selling specialized products and services.

Competition for fresh talent is becoming increasingly fierce, especially as more and more traditional security dealers add home automation products and services to their portfolios. The staffing pressure is only compounded by the raft of new entrants, such as telecoms and cablecoms that are vying for market share in the space as well.

During softer hiring years when highly qualified candidates flooded the market, it was relatively easier to attract talent. In our experience as a hiring partner in the security industry, we’ve seen fewer candidates leaving positions for a new opportunity and more candidates becoming highly selective about the types of opportunities they will consider. Given today’s progressively competitive talent marketplace, hiring managers need to rethink not only who they hire, but why they hire and how.

Read the rest of this article in Security Sales and Integration Magazine.